What is kompasbank’s customer panel?

Our most important task at kompasbank is to make it easy for Danish consumers to get the most out of their money. To ensure that we are always relevant and offer the most intuitive solutions, we have established a customer panel.

What is the purpose of the panel?

The customer panel acts as our digital compass. It helps us ensure that our products create value, that our communication is easy to understand, and that it is both quick and easy to become and remain a customer with us. By listening to your feedback, we can continuously adjust our services to make a real difference and ensure a smooth experience in your everyday life.

The panel focuses on your entire customer journey – from the initial sign-up and onboarding process to the daily management of your savings in online banking and in the app.

What does a member of the customer panel do

As a panel member, you help us by sharing your honest opinion on:

• Relevance: Are we getting it right with our products and the features we develop?

• Usability: Is it quick and intuitive to navigate our digital solutions

• Communication: Are our information materials and guides written in clear and understandable language?

• Quality assurance and testing: We also use the customer panel to identify any potential issues with new product launches. For example, during major system migrations, the panel helps us test stability to ensure everything works flawlessly before it is rolled out to all customers. At the same time, the panel helps us identify questions or gaps that we may not have been aware of ourselves.

Practical information and registration

• What does the panel not influence? The customer panel focuses on user experience and our services. It does not influence the bank’s overall business strategy, including the setting of interest rates or the prioritization of regulatory requirements.

• Compensation: Participation is voluntary, and membership of the customer panel is not financially compensated or rewarded with other benefits.

• Non-binding participation: Participation in the panel is entirely non-binding. You are never obligated to answer our questions or provide feedback, and you may withdraw from the panel at any time.

• Frequency: There is no fixed frequency for how often we request feedback. It depends entirely on the projects and digital improvements we are working on.